Dental PPC Advertising
Pay-Per-Click with Adwords
Dental pay-per-click advertising is an immediate and effective way to attract new potential patients to your website. At Epic Modern Marketing, our team of dental marketing experts only target patients that need the services you want to offer.
Over the past 10 years, we have a proven track record of using Google Adwords to schedule high-quality patients that are just miles from your dental practice.
Dental PPC advertising is an affordable method of attracting high-quality patients. Here’s an example if you were advertising for dental implants:
If it costs you $15 every time a person clicks your ad, but each patient has a revenue potential of $2,000+, then the cost of the click is negligible.
However, if it takes 10 clicks to score a new patient, your cost to acquire that patient is only $150. Now that’s a win!
Like with every business, there are significant risks if an appropriate amount of time and experience are not applied. We have met with dozens of dentists who attempted to manage their own PPC and have lost’s thousands, not to mention the thousands in a missed opportunity.
“We way over exceeded our new patient goal. We ended up getting 65 patients that month.”
Mauri Hambright - Dental Practice Manager
By being the first business listed on the search results, your business will attract more customers to your website where they can call and schedule appointments.
Here’s where our experience in PPC advertising comes in:
The number of people that click your PPC ad determines how well your ad will perform. With better performance, Google recognizes and rewards the accuracy and relevance of your dental PPC advertising campaign by displaying your ad to more potential patients. In the long run, you may see your “cost-per-click” decrease and the traffic to your site sky rocket, resulting in better margins for your services and more patients.
Targeting Ideal Dental Patients With PPC Ads
With over 10 years of experience in PPC ad marketing, the strategy we have developed targets the ideal patient based on their location, age, income level, and specific interests. While also targeting visitors to your website.
This gives us laser precision to advertise to the ideal patients most likely to schedule an appointment and pay for your services.
It’s not enough to drive traffic to your website. We work to ensure your leads are qualified for your services so they can become your prized high quality patients.
That’s why our clients have had so much success from PPC campaigns using these very same tactics.
Fast Results With Dental PPC Advertising Campaigns
The most powerful tactic of dental marketing is at your fingertips with pay per click advertising.
Epic Modern Marketing clients see results in as little as 24-48 hours. It’s that fast.
Attracting patients with organic SEO takes months to drive enough traffic to sustain a practice. By utilizing PPC advertising you can jump to the top of the page and fill your schedule with high-quality patients fast.
Put Dental PPC Ads To Work For Your Practice
Dental PPC marketing instantly places your practice in front of patients looking for services you offer.
Just like in the example above, your practice will be seen before your competitors. New patients will click through to your site where they can schedule appointments and call your front office.
With 90% of patients using search engines to find practices near them, all it takes is an aggressively targeted ad to get those patients in the chair.
You could have the million dollar commercial but what happens when your website and online reputation are duds? In this video, I'll discuss exactly how the OIT strategy turns website visitors into appointments. Better than that, I included a surprise at the end! ~5 minutes.
"The 'hot strategy' of last year is over. The market is always changing. To stay ahead you need to be smart and consistently pursue innovation, where ever it may be found."
- Cole Williams, CEO
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